About Us
Shells handmade with an ocean of love.
We create ocean inspired gifts and décor accessories that bring the spirit of the ocean’s depths into your home. Small-batch handmade pieces that add natural style to your space whilst adding a little bit of pretty and a whole lot of happy to your home.
Shells symbolise protection, resilience, beauty, and transformation. They remind us of the simple joys in life, the uniqueness of each individual, and the eternal cycle of life. Shells evoke a sense of peace and healing, reflecting the profound connections between nature and our own journeys.
No grit, no pearl.
Before a pearl forms, there's sand—tiny, rough, constant. The oyster builds layer upon layer, working with the irritant until it creates something smooth and bright.
This old saying—"No Grit, No Pearl"—sits at the heart of how we work with shells. Some come to us smooth, others still carry marks from their time in the sea. Like pearls, the best things often start with challenge. That stubborn grain of sand becomes the start of something beautiful.
We keep this in mind while crafting each piece. The oyster doesn't fight the sand—it works with it, adds to it, makes it part of a larger story. Small imperfections become character. Rough edges smooth out with time. Each shell, each pearl, reminds us that patience turns obstacles into art.
Where Our Shells Come From
We keep things straightforward with our materials. Most of our shells come from an Australian supplier backed by people who've worked with marine materials for over 60 years. They tell us their products meet eco-friendly standards and come from sustainable sources.
Here's what we can tell you for sure: We take shells that might otherwise go unused and turn them into coastal home decor. Each piece keeps materials out of landfills, giving them a second life in your space. We make sure every shell serves a purpose.
When you pick up one of our coastal home accessories, you're getting something that:
● Started as a shell that needed a second chance
● Was carefully cleaned and lovingly re-purposed by hand
● Became something useful and beautiful
● Helps reduce waste
We skip grand claims about saving the planet. Instead, we focus on making good use of what we have. Each shell, each piece, each design choice matters. That's enough for us.
Our Supplier's Commitment
Our main supplier shares their approach to sustainability: "We are eco-friendly advocates, providing premium quality materials sourced from sustainable, environment-conscious Australian and International suppliers. While our company is young, we're supported by industry veterans with over 60 years' experience in coral and marine life supply and harvesting."
Made by Nature - Upcycled by Beadoire
We hand-pick beautiful prints from around the world and use them to give unwanted shells a second life through decoupage. Each shell gets special attention as we layer on the prints and add touches of gold gilding that catch the light just right. What starts as a discarded shell becomes something lovely for your home.
We love how every shell's shape brings something different to the final piece. Some have gentle ripples that make the prints flow beautifully, others have bold ridges that create striking patterns. When we add the gold, it follows these natural lines, making each shell shine in its own way. It's amazing how something that might have been thrown away can become such a beautiful part of someone's home.
Bring the Coast Home
Ready to add natural style to your space? Our coastal home decor collection changes constantly. Browse our latest pieces.
Each coastal home accessory tells its own story—find the one that speaks to you.
Shop our collections or reach out about custom pieces.